مشروع البحث: Understanding Analytical Factors which Influence Trust and Satisfaction within Mobile Banking
| dc.contributor.advisor | جامعة .هيدرزفيلد بالمملكة المتحدة | |
| dc.date.accessioned | 2024-12-11T07:16:37Z | |
| dc.date.available | 2024-12-11T07:16:37Z | |
| dc.description | , the research model proved a high in sample and out-of-sample predictive power. The study provides theoretical and practical implications that enhance the understanding of trust in mobile banking by developing a consistent conceptual framework of trust influence in mobile banking post-adoption behaviours, particularly customer satisfaction. Further, this research is the first that studied the mediating role of trust in enhancing customer satisfaction with mobile banking. | |
| dc.description.abstract | For the past decade, mobile banking research has received considerable attention across the world. However, scholars have focused mainly on studying adoption and behavioural intention at the expense of investigating the post-adoption consumer behaviour of mobile banking. In addition, the literature has focused mainly on the influence of initial trust in mobile banking. Although initial trust has been acknowledged as essential in mobile banking research, understanding the influence of the overall trust on the post-adoption behaviours remains limited. | |
| dc.identifier | 217 | |
| dc.identifier.uri | https://dspace.academy.edu.ly/handle/123456789/780 | |
| dc.subject | Mobile Banking | |
| dc.title | Understanding Analytical Factors which Influence Trust and Satisfaction within Mobile Banking | |
| dspace.entity.type | Project | |
| project.endDate | 2021 | |
| project.funder.name | التمويل والمصارف | |
| project.investigator | أحمد حامد صالح | |
| project.startDate | 2020 | |
| relation.isOrgUnitOfProject | 829a7e69-7f72-4a1f-abc6-cc1e94560da6 | |
| relation.isOrgUnitOfProject.latestForDiscovery | 829a7e69-7f72-4a1f-abc6-cc1e94560da6 |